{
  "meta": {
    "title": "About Us - Pivot Collective",
    "description": "A hybrid social enterprise co-creating knowledge and shifting power in health and development."
  },
  "hero": {
    "badge": "About Pivot",
    "title": "A Hybrid",
    "title_gradient": "Social Enterprise",
    "description": "Two legally distinct but closely aligned entities \u2014 a consulting company and a non-profit organisation \u2014 working across scales to bridge community-rooted initiatives and institutional transformation."
  },
  "mission": {
    "heading": "Our Mission",
    "statement": "Our mission is to work alongside communities, practitioners, and institutions to co-create knowledge, support collective learning, and shift power in health and development. We are guided by the conviction that change must be shaped by those most affected by systemic injustice, and that diverse forms of knowledge, shared with care, can transform systems.",
    "detail": "We are committed to building an organisation where lived experience informs practice and leadership at every level. Our collective includes people with deep lived experience of the issues we work on, alongside practitioners, researchers, and facilitators who bring diverse forms of expertise into conversation.",
    "community": "We carry out our mission by partnering with people most affected by systemic injustice to build shared capacity and co-create pathways toward more just and healthy futures. We recognise the diversity and difference within communities, and our work is grounded in listening deeply, navigating difference, and sharing power within complex and shifting social realities. In contrast to conventional development models that define needs externally, we design and facilitate collaborative research and co-design processes that honour diverse ways of knowing and support community-led learning, action, and change. Our participatory and community-led approaches are grounded in methodological rigour and ethical accountability, ensuring that the knowledge generated is both credible and actionable. Through this approach, we help translate community-grounded knowledge into strategies and institutional practices that are more accountable and responsive.",
    "institutional": "We also work with institutions shaping the fields of global health and development, including funders, international NGOs, and research institutions, to reflect on their own practices and critically assess how they engage with the people and communities they aim to support. As a learning partner, we help organisations understand both the intended and unintended effects of their work and build more equitable, values-aligned ways of working. We guide institutions through critical reflection and structured dialogue across lines of power and positionality, supporting them to examine how power shapes their strategies, partnerships, and decision-making. Through this work, we help transform relationships between grassroots and global actors, contributing to more accountable systems of research, policy, and practice."
  },
  "structure": {
    "heading": "Our Structure and Evolution",
    "origin": "Pivot Collective began as a small feminist network of researchers, facilitators, and activists committed to reimagining how research is done, bringing together diverse forms of knowledge and practice to advance justice in health and development. Emerging in Cape Town in the wake of South Africa\u2019s student movements for decolonisation, we were motivated by a shared desire to challenge extractive research practices and open up more community-led ways of knowing and acting.",
    "bridge": "Today, Pivot operates as a <strong>hybrid social enterprise</strong> made up of two legally distinct but closely aligned entities. This structure enables us to work across scales \u2014 bridging community-rooted initiatives and institutional transformation \u2014 while remaining grounded in shared values and a collective vision.",
    "previews": [
      {
        "badge": "Consulting",
        "teaser": "Partnering with donors, NGOs, and research institutions to embed equity, justice, and care in their strategies and partnerships.",
        "type": "consulting"
      },
      {
        "badge": "Non-Profit",
        "teaser": "Youth-centred participatory research and co-learning, nurturing grassroots leadership from the global South.",
        "type": "npc"
      }
    ]
  },
  "consulting": {
    "badge": "Consulting",
    "heading": "Pivot Consulting",
    "text": "Established in 2022, <strong>Pivot Collective Consulting (Pty) Ltd</strong> is a woman-led company that partners with donors, NGOs, and research institutions to embed equity, justice, and care in their strategies, programmes, and partnerships. Drawing on a multilingual team with consultants based in South Africa and internationally, the consultancy offers learning partnerships, facilitation, and strategy support rooted in participatory research and transformative knowledge translation."
  },
  "npc": {
    "badge": "Non-Profit",
    "heading_accent": "Pivot Collective",
    "heading_suffix": " NPC",
    "text": "Founded in 2018, Pivot Collective NPC is a youth-centred non-profit that has served as the heart of our participatory research and co-learning work. While currently in a period of strategic renewal, the NPC remains vital to our long-term vision. We are committed to growing it into a youth-governed, self-sustaining organisation that nurtures grassroots leadership and community-led research from the global South, in line with our commitment to feminist and equitable models of governance."
  },
  "closing": {
    "lead": "Together, the two arms of Pivot enable us to work across systems and settings, to connect deep, lived insight with strategic influence and institutional change.",
    "detail": "Over time, our goal is to create pathways between the non-profit and consulting entities, building a pipeline for youth and lived experience leaders from the global South to shape not only research and implementation, but also the strategies and systems that influence global health and development. This long-term vision continues to guide how we imagine Pivot\u2019s contribution to systemic change.",
    "cta": {
      "label": "Discover Our Approach",
      "url": "approach.html"
    }
  }
}
